Wednesday, August 26, 2020
Comp. Exam Assignment Example | Topics and Well Written Essays - 5000 words
Comp. Test - Assignment Example This paper looks at the developing job of junior college in the American advanced education framework. The two-year junior college thought started in the US and can be followed back to the last piece of the nineteenth century and the early piece of the twentieth century. Since its start, the junior college program has been viewed as a noteworthy piece of the advanced education framework in the U.S. A conventional meaning of junior colleges is communicated as follows: The term junior college has likewise been utilized reciprocally with terms, for example, ââ¬Å"junior collegeâ⬠, specialized universities and elective schools (Santos and Santos, 2006, p. 38). All signs are that junior colleges are seen as isolated, yet associated with the ordinary four-year school framework. As Santos and Santos (2006) clarify, junior colleges make arrangement for ââ¬Å"comprehensive curricular offeringsâ⬠comprehensive of ââ¬Å"academic move planning, professional specialized instruction, proceeding with training, formative instruction and network servicesâ⬠(pp. 38-39). By the 1990s, junior colleges turned out to be progressively connected to professional and workforce preparing and improvement (Santos and Santos, 2006). As per Baum, Little and Payea (2011), junior colleges are seen as ââ¬Å"the passage to advanced education for some studentsâ⬠(p. 1). Specifically, access to advanced education in the U.S. keeps on being an issue as the socio-financially burdened can once in a while bear the cost of the significant expense of educational cost at certify four-year schools. Lower educational cost and lower confirmation prerequisites have consistently made junior colleges an option in contrast to this underserved populace of Americans seeking to accomplish a post-auxiliary training. Generally, understudies entering junior colleges do as such with the end goal of moving over to a four-year school in the long run (Beach, 2010). Tried and true way of thinking directs, that once an understudy finishes a two-year higher education and can
Saturday, August 22, 2020
Stock trak free essay sample
Thinking back the venture situation, I notice my customer who is a 35-year-old, unmarried childless male with $150,000 salary and $50000 reserve funds every year. Since his hazard avoidance is portrayed as moderate, the portfolio should be ââ¬Å"moderateâ⬠correspondingly. The primary major speculation choice is Assets Allocation. Since that the advantages assignment is the most significant determinant of portfolio returns, before speculation, I made an essential designation: 35%-40% value (counting ETF), 30%-35% shared assets and bunds, 10%-15% alternatives and fates, 15%-20% money. At the point when it comes into the real world, I discovered it is difficult to precisely follow the advantages designation planed toward the start, since the market patterns is difficult to anticipate with high vulnerability, the money related market may has a major distinction with we expected at the arranging time frame. All things considered, as per the market patterns I expected, I changed a little in my portfolio distribution inside a little range. The second venture choice is Securities Selection. Toward the start, with little information about the securities exchange, I made some nonsensically contributes, in light of the fact that I didnââ¬â¢t follow near the budgetary updates on the organizations and market, consequently, I frequently missed the best an ideal opportunity to purchase and sell and the portfolio esteem consistently declined at the initial half a month. From this experience, I understood that the noteworthy jobs of contributing sanely. Settling on each normal choice is amazingly hard, on the grounds that it is hard to anticipate the future execution of the stocks, in light of the fact that the securities exchange follows the irregular walk and there is a high vulnerability of things to come returns. The stock cost isn't just influenced by inward reasons, for example, the exhibition and income of the organization, it additionally can be influenced by a wide range of outside elements, for example, the monetary patterns, request or new approach, which can right away control the here and there of stock costs paying little mind to the inner causes. Thus, to perform well in the portfolio, it isn't just basic to apply proper venture methodologies, yet dissecting current market patterns is additionally noteworthy. Late money related reports and current news, they are the significant gauge of the stock cost. From that point on, by following near the recent development and breaking down the monetary report, Iââ¬â¢m increasingly acquainted with the securities exchange and less unreasonably than previously. Besides, since Stock Trak Simulation was a momentary contributing undertaking with moderate-chance financial specialists. I chose to pick a few stocks which give better than expected return and whose costs can possibly increment from various enterprises. By means of breaking down P/E Ratio, I picked some worth stocks which are values with for the most part lower P/E proportion than normal (the normal P/E proportion of the SP 500 every year prior is 17. 21) I. e. esteem stocks. What's more, the Betas of the stocks ought to be generally moderate. Taking into account that my portfolio showcase esteem positions in runner up (2/27) with the 9. 25% return and absolute value was $547,597. 39. At the main look, I would expect that I were truly fruitful and utilized the cash well. In any case, there were numerous plunges and downturns in my portfolio. For instance, the market esteem was as low as $466,516. 75 on March 7 and as high as $562,585. 34 on March 14. In addition, since the silly ventures I made toward the start had a gigantic negative effect on my portfolio and lost a lot of portfolio because of absence of broadening. As the portfolio esteem diagram appears, it dropped steeply from March 5 until March 7, I accomplished more research and thought plainly before purchase or sell any stocks, from that point on, with the blossom of the financial exchange, the portfolio esteem expanded strongly to top worth $562,585. 34 on March 14 at last relieving varied until the venture shut. Coming up next are some particular models in this recreation: Ford Motor Co. (F), Modine Manufacturing Company (MOD), Schlumberger Limited (SLB) When I took a gander at a bit of news from The New York Times on Feb 22 which tells that The Obama organization, trying to advance household fabricating, proposed Wednesday to balance new tax cuts for makes by raising charges on a wide scope of other company,2 I expected the costs would go up due to the tax cuts to maker firms. In any case, the data given can now and again be deluding and clear decisions dependent on such data may not generally be what I anticipated that it should be. I contributed a gigantic measure of cash on maker and related industriesââ¬â¢ stocks, for example, Ford Motor Co. (F), Modine Manufacturing Company (MOD), and Schlumberger Limited (SLB) when I figured they would have a brilliant future because of the new proposition. Considering the high level of the assembling organizations stocks in my portfolio, clearly, I didnââ¬â¢t all around differentiated my portfolio, which truly hurt the all out worth on the grounds that those stocks should be steady yet wound up doing the inverse . From this experience, I figured out how significant the very much broadened portfolio is. Given the guideline of expansion, holding the colossal number of stocks in portfolio isn't very much expanded, whose base normal yearly standard deviation is approximately 19. 2%, which because of the Nondiversifiable hazard. All things considered, I broadened as most ideal as by putting resources into stocks, ETF, shared assets and subordinates from various regions to moderate the hazard. Liz Claiborne Inc. (LIZ), Apple Inc. (AAPL), MagnaChip Semiconductor Corporation (MX), The Bank of New York Mellon Corporation (BK) and Fomento Econ (FMX) Once I changed my system to consolidate specialized investigation and major examination, I put together pulling forces with respect to essential specialized examination outline by means of yahoofinance. com, utilizing a few pointers, for example, Relative Strength Index (RSI) and Moving Average Convergence Divergence (MACD), examining Moving Average and Exponential Moving Average (EMA) from outline. Relative Strength Index (RSI) RSI is a marker that thinks about the extent of late gains to later misfortunes trying to decide overbought and oversold states of a benefit, which ranges from 0 to 100. An advantage is esteem to be overbought once the RSI approaches the 70 level, implying that it might be getting exaggerates and is a decent sign for resources pullback. In like manner, if the RSI approaches 30, it means that the benefit might be getting oversold and in this way prone to become underestimated. 3 Generally, if the RSI transcends 30 it is viewed as bullish for the stock. On the other hand, if the RSI falls underneath 70, it is a bearish sign. Liz Claiborne Inc. (LIZ), Apple Inc. (AAPL), MagnaChip Semiconductor Corporation (MX), The Bank of New York Mellon Corporation (BK) and Fomento Econ (FMX) models are the manner by which I gained from RSI investigation. All the more explicitly, it demonstrated that in March 22, the RSI of LIZ arrived at 40 for a short second to thought about bullish, and I bought the LIZ around $11. 80 and sold them at $13. 41 on April 17, and the RSI stands about 50 as of late. In addition, the organization hopes to see some improvement in Juicy business with the presentation of the new product in the spring assortment. The worth line gauge the LIZ will win about $0. 15 an offer in 2012. 4 The RSI of the stocks which I have referenced before are for the most part over 30 and the outcomes came out well up until now. Moving Average Convergence Divergence (MACD) MACD is one of the easiest and most dependable pointers accessible. It utilizes 26-days EMA and 12-day EMA, which are slacking pointers. A nine-day EMA of the MACD, called the ââ¬Å"signal lineâ⬠, is then plotted on the MACD, working as a trigger for purchase and sell signals. By and large, when the MACD falls beneath the sign line, it is a bearish sign, which demonstrates that it might be an ideal opportunity to sell. On the other hand, when the MACD transcends the sign line, the pointer gives a bullish sign, which recommends that the cost of the advantage is likely t experience upward force. 5 The AAPL model above is the means by which I found out about the MACD examination. It tells that in March 7, MACD transcended the sign line, giving a bullish sign, I purchased the AAPL at $534. 14 and sold at $583. 92 on March 16, incidentally, I increase a ton from AAPL, yet at the same time I sold them too soon. Expansion Option Analyzing that the AAPL cost would increment sooner rather than later, I bought the call choices to broaden my portfolio. What's more, I realized this task is a learning device, which let all the understudies be comfortable with the a wide range of protections, I was not reluctant to commit errors and attempt various protections. The outcome turned out really well that I picked up around 183% from AAPL1217C540. (Bought at $14. 15 and sold at $41. 88) Mutual Funds Given the low loan cost, it's anything but an insightful choice to buy securities, so I went to shared assets to expand my portfolio. I purchased Delaware Pooled Trust the Cap Growth Equity (DPLGX) and Columbia Strategic Income A (COSIX). The DPLGX has a place with enormous development reserves, which is positioned four-star by Morningstar Rating with Year-to-Date bring 16 back. 08% and 0. 22% Yield. The COSIX is a Multisector Bond with medium financing cost affectability and low credit quality, which positions three-star before breakfast Rating with 3. 76% Year-to-Date and 5. 17% Yield. What I found from common assets is that it not as instability as stocks, which viably decline the danger of the portfolio. The estimation of shared finances I purchased regularly go up when entire securities exchange is bearish and decrease when financial exchange is bullish. With the assistance of the common assets, my portfolio returns varied somewhat around 9% to 11% however the arrival of the shared assets around - 2%. ETF Since there was such unpredictability in the financial exchange and my general return was over 10%, I begin to put resources into okay protections, for example, Vanguard Total Stock Market ETF (VTI), which are enormous Blend Exchange Trade Fund bases on all out securities exchange. Portfolio Performance Analysis My general return is 9.
The Yellow Wallpaper Setting Sample Essay Example For Students
The Yellow Wallpaper Setting Sample Essay After turning the primary page of Charlotte Perkins Gilmanââ¬â¢s. ââ¬Å"The Yellow Wallpaperâ⬠the peruser is dove into the leader of a genuinely and intellectually upset grown-up female through her ain composed words. As the account builds up the peruser starts to larn little highlights refering the womanââ¬â¢s mental status given data gave by different characters inside the story. Nonetheless. on the off chance that it was non for the clasp time frame inside the story is set. how the development of the house portrays the womanââ¬â¢s inner feelings. what's more, how the xanthous backdrop depicts the womanââ¬â¢s mental status. the peruser would non obtain the full mental outcome from this exciting story. First. the clasp time frame inside the story is set shows an enormous capacity to the peruser with regards to comprehension the womanââ¬â¢s mental territory. During the period inside the account is set. 1892. it was regular for guys to hold a domineering nearness . The peruser sees this when John. the womanââ¬â¢s hubby. overlooks her requests and conclusions about her ain mental status. ââ¬Å"If a specialist of high standing. what's more, oneââ¬â¢s ain hubby. guarantees companions and family members that there is really nil the issue with one yet ephemeral apprehensive depressionââ¬a slight insane tendencyââ¬what is one to doâ⬠( Gilman 297 ) . We will compose a custom exposition on The Yellow Wallpaper Setting Sample explicitly for you for just $16.38 $13.9/page Request now In spite of the fact that John is a sort grown-up male. who just needs the best for his wedded lady. it is because of his discerning mindset that powers the grown-up females to keep up every last bit of her thoughts inwards ; which at last prompts her going a hostage in her ain head because of no 1 will take her truly. Second. the house inside ââ¬Å"The Yellow Wallpaperâ⬠enables the peruser to comprehend the womanââ¬â¢s quiet feelings. ââ¬Å" is fairly alone standing great back from the course. Or maybe three detail mis from the modest community. It causes me to accept of English topographic focuses that you read about. for there are supports and dividers and Gatess that lock. what's more, tonss of independent little houses for the nurserymans and peopleâ⬠( Gilman 297 ) . In spite of the fact that the house may sound excellent. it remains ease off from the course and contains numerous ââ¬Å"locksâ⬠and ââ¬Å"separate little housesâ⬠; giving the peruser a hint that it potentially an old crazy asylum. Moreover. in keeping up with the sentiment of confinement and impediment. the Windowss that post from the house are banned. preventing any sort of flight or easing. Hence. as being appeared by the he house being detached and limited. it subliminally depicts the narratorââ¬â¢s quiet passionate spot. Last. the xanthous backdrop inside the account depicts the womanââ¬â¢s mental status. As the narrator maneuvers further and further into her phantasy with the xanthous backdrop. the peruser is indicated an upseting explanation that the grown-up females in mystery gives. ââ¬Å"There are things in that paper which figure knows however me. or then again ever will. Behind that outside structure the diminish shapes get more clear every twenty-four hours. It is ever a similar structure. simply extremely army. What's more, it resembles a grown-up female hunkering down and creeping roughly behind that structure. I donââ¬â¢t like it a bitâ⬠( Gilman 302 ) . The peruser is appeared by the backdrop. that the grown-up female is actually the ââ¬Å"stoopingâ⬠grown-up female she is sing inside the backdrop whom is craving to free. The backdrop. being the association for the peruser to see inside the womanââ¬â¢s head. is demoing simply how under control and intellectually insec ure the grown-up female really is encountering. In choice. the scenes inside ââ¬Å"The Yellow Wallpaperâ⬠really are the main characters of the account. On the off chance that it was non for the clasp time frame inside the story is set. how the development of the house depicts the womanââ¬â¢s inner feelings. what's more, how the xanthous backdrop plays off the womanââ¬â¢s mental status. the peruser would non obtain the full mental adequate from this exciting account. .u82fc310ba8683b435fc5e9f5f5fe933e , .u82fc310ba8683b435fc5e9f5f5fe933e .postImageUrl , .u82fc310ba8683b435fc5e9f5f5fe933e .focused content region { min-stature: 80px; position: relative; } .u82fc310ba8683b435fc5e9f5f5fe933e , .u82fc310ba8683b435fc5e9f5f5fe933e:hover , .u82fc310ba8683b435fc5e9f5f5fe933e:visited , .u82fc310ba8683b435fc5e9f5f5fe933e:active { border:0!important; } .u82fc310ba8683b435fc5e9f5f5fe933e .clearfix:after { content: ; show: table; clear: both; } .u82fc310ba8683b435fc5e9f5f5fe933e { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; murkiness: 1; progress: mistiness 250ms; webkit-change: haziness 250ms; foundation shading: #95A5A6; } .u82fc310ba8683b435fc5e9f5f5fe933e:active , .u82fc310ba8683b435fc5e9f5f5fe933e:hover { obscurity: 1; change: darkness 250ms; webkit-progress: haziness 250ms; foundation shading: #2C3E50; } .u82fc310ba8683b435fc5e9f5f5fe933e .focused content territory { width: 100%; position: relat ive; } .u82fc310ba8683b435fc5e9f5f5fe933e .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; content embellishment: underline; } .u82fc310ba8683b435fc5e9f5f5fe933e .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u82fc310ba8683b435fc5e9f5f5fe933e .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; fringe sweep: 3px; box-shadow: none; text dimension: 14px; text style weight: intense; line-tallness: 26px; moz-outskirt span: 3px; content adjust: focus; content improvement: none; content shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u82fc310ba8683b435fc5e9f5f5fe933e:hover .ctaButton { foundation shading: #34495E!important; } .u82fc310ba8 683b435fc5e9f5f5fe933e .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u82fc310ba8683b435fc5e9f5f5fe933e-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u82fc310ba8683b435fc5e9f5f5fe933e:after { content: ; show: square; clear: both; } READ: Essay on Perseverance and The Olympic Story Lost in Time EssayWork Cited Gilman Perkins. Charlotte. ââ¬Å"The Yellow Wallpaper. â⬠The Art of the ShortStory. Ed. Dana Gioia and R. S Gwynn. Pearson Longman. 2006. 297-308
Friday, August 21, 2020
Why You Need to Be Buying Black Writing Paper
Why You Need to Be Buying Black Writing PaperThe black writing paper is well known for its higher resistance to dust and fingerprints. It's amazing how long they are able to stay looking new. Also, many claim it's one of the best to have in a classroom setting because it's not like anything else you can find in any store.Before you buy it though, you need to understand what you're getting when you invest in a high quality paper. In this case, it would be better to look at the sheets themselves. If it looks like you could easily tear the page, it probably isn't worth buying. One of the most important things about the paper is how it's made.First, we need to see what makes it different from other writing paper. First, it's not like the ordinary kind that has no backing. Instead, it has a type of laminate that is used to both add strength and color to the papers. It will stay looking nice all the time, even if you're writing something on it. Plus, the laminate makes it resistant to dirt and dust, so you won't have to worry about keeping it clean.In addition, you can also customize the appearance of the black writing paper. With its surface having a variety of colors and finishes, you can choose the one that you like the best. Plus, the thicker paper, which is often preferred by students and writers, offers many advantages as well. For example, it is great for writing on because it's easier to write with.The thickness of the paper also adds to its use. Most teachers and students prefer writing with thicker paper because it offers more durability. Plus, the lower resistance it has to dampness means you won't have to worry about any spillages when you're writing or re-writing. Of course, the thinner paper isn'trecommended because it's easy to tear, which is one of the reasons why it's also a waste of money. Plus, it won't offer as much durability as those with the higher quality.The paper is also generally long lasting, making it an ideal item for many schools or ins titutions. You can get one that will last a decade or longer, which can help save a lot of money. Additionally, it's flexible, meaning it will remain flat for long periods of time without having to worry about breaking apart or crumpling.Finally, it's made to be environmentally friendly. Because of its properties, you can count on it never needing to be washed, and the coating it has on the paper also prevents it from absorbing chemicals from liquids. So, when it's not used in a classroom setting, you can count on the greener side of the black writing paper.When considering these above points, you should now have a better idea of why you need to be looking at the paper. It doesn't matter if you're buying a piece of equipment for your office or going to school. The cheaper version is still pretty high quality, and the higher quality comes at a much higher price.
Monday, August 17, 2020
Word of the Week! Autumnal Richmond Writing
Word of the Week! Autumnal Richmond Writing Perhaps, by the time this post runs, the weather will match the season. Yet we do have a lovely word of the week, one often used quite metaphorically. Solidly in the realm of the humanities, our word can imply middle age, as in during my autumnal years, I plan to take up fly fishing. We thereby imply someone past her or his prime, then, and the OED notes how in this sense autumnal is often negative. Personally, I find the word to be wistful rather than pejorative. Perhaps thats just me and my next-to-favorite season (right after Winter). I do not often hear vernal used in a similar way. In terms of etymology, The OED Online takes us back to the 15th Century for both autumn and our adjective, borrowings from Latin. Students might use our word and end up sounding pretentious. I suspect it is best left for creative writing or in its literal sense of something pertaining to the Fall season, such as the autumnal equinox or My old grade school will host its Oktoberfest this weekend, an autumnal ritual ever since my childhood. My hope is that all of us will experience autumnal weather soon this year and in the decades ahead. Our currently endless summer fills me with dread. Please nominate a word or metaphor useful in academic writing by e-mailing me (jessid -at- richmond -dot- edu) or leaving a comment below. See all of our Words of the Week here. Image of New Hampshire forest courtesy of Wikipedia Commons.
Friday, June 26, 2020
Commonwealth Games
Economic benefits that Manchester gained by hosting the Commonwealth Games 2002 This paper discusses Manchesters hosting of the 2002 Commonwealth games, and how it was used as a catalyst for urban regeneration. It discusses the theory and history behind hosting Mega events.The rationale behind cities bidding for mega events has shifted. They bid not only to raise the image of their city on the world stage, button use the new facilities as a catalyst for urban regeneration. The Manchester case study is drawn from the local council websites and reports published during and after the event. This gave an insight into the long term economic gains for the city. The paper concludes that the hosting and the urban regeneration were successful for Manchester. This success has promoted other cities to bid for Mega events. 2.0 Introduction There are three advents that are described as mega events, the Football world cup, the Olympic and Commonwealth games. These events are held every four years, with cities around the world bidding to host them. For the purpose of this paper the discussion will be on the Olympic and Commonwealth games. The main Focus will be on Manchester hosting of the2002 Commonwealth games. Mega events as steeped in tradition, they are a platform for host cities to show what they can do. Cities plan for them years in advance, putting their bid forward so they can succeed on the worlds stage. When a city is successful in a bid, there are other cities that are disappointed. This paper discusses Manchesters successful Commonwealth games bid after two failed Olympic bids. When a city hosts a Mega event it is in the public eye, everybody remembers the spectacle of the opening and closing ceremonies. What is not so public is all the planning behind the scenes, committing resources to the success of the games. These resources are committed at an early stage; the bid has to be viable to be considered. The rational for hosting games has shifted from the prestige associated with the attention of the worlds media, to a tool for regenerating rundown areas of the host city. Therefore the planning of the venues has shifted from temporary buildings, to long term facilities for the local communities. Some cities hosting mega events are looking at the long term usage for the new facilities after the event, in the past a lot of these buildings were built as temporary structures and pulled down shortly after the closing ceremony. This is viewed by some commentators as waste of resources, with prolonging the life of these buildings cities, can benefit long after the games are finished. This shift has attracted new cities to bid for Mega events, with the justification that it will lead to economic growth both short and long-term. The benefit can be two fold, raising the image of the city and regenerating a rundown area. Although not all host cities have been successful at obtaining growth, some are still repaying the debt that was run up to host the games. The resources that each city has ploughed into holding these prestige games are immense. To succeed they require the backing of local residents, council, sports providers, grants, the government and their agencies. This should be incorporate at the planning stage to increase the chance of a successful bid. The value to local residents of a city hosting a mega event is immense in economic terms. It is not only the new facilities that can generate income, if the games are a success, the city can attract tourism long after the event. The games cannot be viewed in isolation of the sporting stage, there is the build-up to the bid, the planning of hosting the games and the long term value they van add to the city. All these factors make up a successful mega event bid. Manchester spent a long time planning for the games. This is illustrated in the time line that appears in the appendices of this paper. This was not an easy ride, as financial problems affected the plans. Manchester overcame these and held the 2002 Commonwealth games. 3.0 Aims and objectives The aim of this paper is to assess the economic impact of cities hosting mega event; this will concentrate on the 2002 common wealth games held in Manchester. The objectives are à ¢Ã¢â ¬Ã ¢An in depth analysis of the history of mega events, with the resources and planning to host such an event à ¢Ã¢â ¬Ã ¢An analysis of the economic benefits that can be gained and the disadvantages of hosting a major sporting event. 4.0 Methodology This chapter discusses the research methods used for the project and the rationale for their choice. It discusses methods that were not used, with justification of why they were not included.Included is a critique of methods selected, and with hindsight identifies any changes that would have enhanced the research. This paper critically evaluates the impact of the 2002 Commonwealth games on the city of Manchester. This paper will investigate the economic impact of a mega event and the subsequent urban regeneration. This will be compared to other host cities, both with the Commonwealth and Olympic games. Selection of the topic was stimulated and formed out of heightened publicity on the topic. The aim of holding the games was not only publicity for the city but to use it as a tool of urban regeneration. The nature of the research was discussed with colleagues and fellow students this not only added practical ideas and suggestions, it opened new avenues of thought.This was the discussed with lecturers sounding out ideas, gauging opinions and clarifying the question.Focusing in on the question was obtained by employing relevance trees, narrowing the research area.This gave direction to the research, although with reviewing the literature this changed several times (Buzau, J. 1995). Next, a research proposal was compiled, with the benefit of organising ideas and setting a time-scale for research.Theoretically, the proposal would highlight any difficulties with the research question and access to data.Creating a time-scale would focus on targets and meet deadlines in the completion of the paper. The literature review, discussing theories and ideas that exist on the topic formed the foundation of the paper.The findings from the research are then tested on theories for validity (Saunders, M. et al1997).The literature review was challenging, there is very little academic research on the topic area. Most of the literature focused on individuals performances at the games, and the impact of hosting the Olympic Games. This information proved relevant in understanding the justification for bidding for mega events. Journals and newspaper articles were the back bone for the review, together with internet sites and reports. Tertiary data sources, such as library catalogues and indexes were used to scan for secondary data.This produced journals and newspaper articles, and Internet addresses.With the amount of literature, it took time to sort out relevant material to the research.Narrowing down the search Bells (1993) six points parameters was applied.Applying key words that were identified in the first search produced relevant and up-to-date material (Bell, J.1993).A limitation on the literature search was the amount of time to read all articles and books on the subject. Whilst reviewing the literature references to other publications were followed and reviewed.Bells checklist on identifying the relevance of literature found was a practical method to reduce the amount of reading (Bell, J. 1993). A case study on the impact on the city of Manchester of the 2002Commonwealth games was chose to replace primary research. This would report the actual benefits gained by staging such a major event. There is a lot of information presented in articles on the benefits of hosting Mega games, but little on the problems.Therefore a lot of information was rejected due to the bias of the content. Articles and web sites were used to form a picture of the impact. This would then be compared with the literature and previous host cities To produce primary data the success of a mega event proved to be vast task, taking a lot of time to produce results. Internal and external operations of several organisations, providers, spectators and competitors would have to be compared to reach any level of validity. Instead it was decide to review a case study. This was then compared to the literature review. 5.0 Literature Review This section will review all the relevant literature on mega events, including cities that have bid and hosted them together with the history of the games. The review will also discuss the rationale behind bidding and the benefits it can bring to a City who hosts an mega event. 5.1 Mega Events Mega events are regularly defined as special events, these have unique status. Hamilton, (1997) characterise these events containing similar features, including international dimensions, short-termed, and may be either a one-off occurrence or conducted on a regular cycle. From the literature, size emerges as a dominant distinguishing feature separating mega from non-mega events. Both the Olympics and the commonwealth games fall into this category, they are international, short termed and held on a regular cycle. They are held every four years, at different locations (Hamilton, L 1997:124). Sporting events are rapidly increasing in popularity as a means of attracting attention to particular geographic locations (Getz, 1998).Increasingly, cities are basing their marketing around Mega events(e.g. Manchester and the Commonwealth Games), in order to maximise the benefits to be achieved from event-driven tourism, sponsorship, and media exposure. Sporting events make up an important part of the overall Mega event industry. In reality there are a limited number of Mega sporting events that exist. This has led to fierce competition among cities to be successful in winning the business of playing event host (Getz, (1998) cited inWesterner, H et al 2002:303). 5.2 Resources Required The size of an event can be discussed in four different ways. First is determined by the noticeable involvement of national and regional government authorities. Government agencies provide an event with the development of policies, infrastructure or making resources available supporting the attraction of events to major cities(Westerner, H teal 2002). Higher technical competencies are required, such as advanced facilities, suitable event location and skilled personnel; these are directly related to size of the event. The demands placed on services provided by host cities to deliver an event is of superior quality when compared to other event types. The technical competencies must satisfy number of requirements. This includes the technical standards set by international federations pertaining to competition, non-competition elements (accommodation and transport) and personnel issues competition management, and personnel issues(Westerner, H et al 2002). The higher competencies are a requirement for the event management team, made up of both bid and operational teams, it is composed of expert people capable of carrying out professional relations with event owners and organisers prior to and throughout the event as well as having the technical expertise to stage the event(Westerner, H et al2002). The hosting City requires broad support from both direct and indirect stakeholders. Overall approval must come from the general public, government, (target) markets and other business sectors. The large amount of capital invested from the public purse in bidding for and staging an event, it is essential for strong community support for the process (Ernst Young, (1992) cited inWesterner, H et al2002:305). 5.3 Planning for the Games International and worldwide events are more important now than ever before. In most countries major events are significant to all levels of society and institutions, whether at local or national level. Sporting events dominate large sections of the press, television and radiobroadcasts. Therefore event management has become an industry in its own right, with both specialist organisations and individuals(Torkildson, G 2005). The decision making process for the bid will develop a long term strategic plan (Johnson G, , Scholes, K 2004). This strategy is the direction and capacity of an organisation, (i.e. the committee forth games) which achieves advantages through its configuration of resources within the changing environment. The strategy answers both the questions where do you want to go? and how do you want to get there?The first question is answered when the bid is accepted and the second is answered when the strategies are planned (Mullins L2005). Planning is the first stage of implementing the development of the city for the capacity to hold the games. Managers are required to step back to look at the environment, competitors, market place and review both the internal and external strengths and weaknesses. A SWOT analysis will focus the managers on both internal and external factors that can affect a new strategy. The host city must recognise its strengths and utilise them, and reduce weak areas through planning (Groucutt, J. teal 2004). Managerial decisions are made to identify what is required to implement the new strategy. What are the new resources are required? I.e. Property, finance or employees, and how will the city gain these resources?Then the risk should be assessed for its long term value to the host. Strategies should not only be considered on how they will affect existing resource capabilities, but also if needed new resources and how they will be controlled. The costs to the host should be weighed against the long term gains, and if needed it can be reviewed, accessed and amended accordingly (G, Johnson K, Scholes, 2004). Mega Events are a dynamic and multi-dimensional phenomena, there are at the same time, urban events, tourist events, media events and international global events. They are the subject of collective corporate recourse, with action in each of the sections. Therefore amulet dimensional approach is required in the planning and managing of the games. This requires multi-disciplinary team based approach(Torkildson, G 2005). 5.4 Marketing Kilter et al (1993) identify several target markets to which place marketers direct their attention. These include visitors athletes, officials, spectators and the media, residents and workers, business and industry, and export markets. The focus of sporting events is on the visitor segment, including business and non-business visitors. Business visitors include persons who travel to a place for meetings, conventions, to inspect sites or to buy or sell a product. Non-business visitors include tourists who travel to see the place and travellers who are visiting family and friends. Individuals travelling to particular destination to attend the event or teams and participants attending events as well as organizing committees and such can also be categorized as non-business visitors (Kilter, P et al 1993). The increase in the competition and the globalisation has not only saturated the extent of competition in the markets but mainly saturated the target markets itself as argued by Brassington and Pettit (2003).This is mainly because of the fact that the high level of competition among the participating organisations in a given market segment has increased the product range leaving the customers with an endless variety of products to choose for satisfying their requirements. This level of saturation has also increased the need for further development in the market in order to achieve competitive advantage as well as sustainable growth in the business (Brassington, F and Pettit, S 2003). Therefore mega events will if correctly marketed stand alone as a once only product. This product offers a unique entry into a market, there is little comparative competition, although all sport and leisure will compete for their market share. Although a Mega event is no normally at the same level as the existing competition. This approach is accomplished through the geographical spread either nationally or internationally by the host (Lynch, R 2003). The domestic and/or international media, coupled with the selling of broadcasting rights, are important characteristics of mega events The support of the media prior to or during an event guarantees exposure and consequently raises world-wide awareness of the event and host city. The 2000 Olympics in Sydney generated in excess of $1.3 billion in revenue from broadcasting the Games, indicating the substantial financial returns for event owners, organisers and the host city brought about by media support for the event ( Westerner, H et al2002). 5.5 Sponsorship Corporate sponsorship of sports and other events is one of the fastest growing forms of marketing communications used to reach target audiences. The rate of growth in sponsorship expenditures is greater than for traditional media advertising and sales promotion. Corporate spending on sponsorship worldwide was estimated to grow 12 present in2001 (Roy, D and Cornwell, T 2003). Sponsorship is viewed as a means of avoiding this clutter by enabling sponsors to identify and target well-defined audiences in terms of demographics and lifestyles. Linking a brand with an event via sponsorship enables firms to gain consumers attention and interest by associating with events that are important to them. Despite the increased use of sponsorship to reach market segments there has been little research on the impact of sponsorship on consumer behaviour(Roy, D and Cornwell, T 2003). While sports sponsorship activities range from providing athletes with uniforms to funding entire stadiums, the basic principle behind such sponsor ships appears to be their proposed ability to increase brand equity by means of enhancing brand image. There are several key goals associated with corporate sponsorship of events such as (1) enhanced brand image via associations with positively perceived events; (2)increased goodwill via perceptions of corporate generosity; and (3)elevated brand awareness due to increased exposure (Miyazaki, A and Morgan, A 2001). The high prices paid for Olympic sponsorships reveals that at least some organisations find these efforts to be worthwhile. This is illustrated by comments from top corporate officials that the Olympics are the most important marketing opportunity of the decade and management suggestions that this investment will heighten global recognition and increase revenue (Miyazaki, A and Morgan, A 2001:9). 5.6 Tourism In the 1980s and 1990s, political, economic, and technological developments that led to the global economy became a feature of the environment within which cities compete for economic growth. This trade in goods and services has become increasingly open and internationally competitive; cities had to compete with cities from around the world for investment capital, businesses, and tourists. Cities such as New York, London, and Tokyo have become global or world cities in the urban hierarchy. These cities contain the largest variety of cultural and entertainment facilities of the highest quality, such as museums, galleries, opera houses, theatres, and concert halls (Burbank, J et al2002) Therefore other cities are a disadvantage when competing for tourism. The pursuit of hosting a mega-event is a mechanism for economic growth. This strategy relies on obtaining a single event large enough to be seen as a way to generate future economic growth. Many events can bring tourists and attention to a city, but the mega-events sufficiently large that it creates a single focal point and timeframe for completing event-related development. It is also noted that stadiums and sports teams are luxuries that financially strapped cities can ill afford; therefore holding a mega event can provide the city with these facilities for the future (Burbank, J et al 2002) The number of tourists to an area where a mega event is due to take place increases.Individuals are drawn to destinations because of omega (sporting) event rather than the region itself. For example, tourism estimates of visits to Sydney between 1997 and 2004, as direct response to the Olympic Games, have been set at 1.7 million. Actual visits for the period during 2000 have been estimated to be 20 percent of this total (Forecast, 2001). Arising from the growth of the tourism industry has been an emphasis on place (or city) marketing and promotion and the emergence of mega sporting events to support and enhance this promotion. Place marketing represents the techniques utilised by certain organisations to raise the awareness of their particular destination to specified target markets.Promotional objectives relate to capturing the attention of international visitors and to providing information in an endeavour to entice them to travel to a specific destination (Moutinho, L and Wits 1994). 5.7 Attendance of Events A standard set of economic factors would be expected to affect demand for attendance. Price of admission and, more generally, the opportunity cost of attendance (including cost of travel, car parking, food and beverages at the venue, and programme), would be predicted to be negatively related to attendance. Income of the potential audience at sporting contest, and size of population in the potential market for contest, would be expected to be related positively to attendance. Availability and price of substitutes would also influence attendance. Some substitutes might be considered direct, such as the live broadcast of the event. Other substitutes will be indirect, for example, attending a different sporting event or contest; or other types of entertainment alternatives such as theatre or movies (Borland andMacdonald, R 2003) Macroeconomic factors could have an impact on attendance such as threat of unemployment. Although it has been suggested that attendance at sporting events may constitute a social outlet for unemployed persons, therefore the attendance is higher as the rate of unemployment increases (Borland, J andMacdonald, R 2003) The infrastructure of the venue has a direct impact on attendance to the events. The quality of viewing, the facilities at the stadium, the quality of seating; the impact of adverse weather conditions; distance from contest and extent of vision to different parts of the sporting field. Catering and bathroom facilities can also have an impact(Borland, J andMacdonald, R 2003) 5.8 Economic Benefits The national governments involvement in bringing events to a city is on the increase. The level of spending dedicated to biding for an event demonstrates the strength of governments backing. This is to the detriment of the competition with other (cultural) activities undertaken by government and other interest groups. Openly supporting abide increases the pressure of accountability to the public and hence support will only be given, if it is clear that justifiable and measurable benefits for all stakeholders are generated by hosting the event (Westerner, H et al 2002). The economic activity associated with staging mega sporting event can create significant economic benefits for the host destination. Howard and Crompton (1995) defined the economic impact as the net economic change in a host economy that results from spending attributed to sports event or facility. Economic impact studies enable the quantification of the benefits to a community to be ascertained in order to justify the investment in the event (Howard, D and Crompton, J1995:55). The Olympic Games provide an obvious example of significant economic contribution by a mega sporting event. The 1984 Los Angeles Olympics made a profit of US$125 million with the Seoul Olympics exceeding that profit by a further US$50 million. Outcomes of this magnitude serve to encourage cities to bid for high status events (Law, C 1993). In September 1990, Atlanta won the bid to host the 1996 Summer Olympic Games. In spite of the approximately $2.5 billion price tag, the benefits derived from hosting the Olympic Games were expected to outweigh the costs. Positive media attention, construction of facilities and infrastructure, and employment increases were identified as the primary beneficial output of this massive endeavour. The cash in flow during mega games is relatively easy to identify, the legacy of the games in terms of long-term benefits is more difficult to measure. The positive employment impact of the 1996 Summer Olympic Games, led to a 17% increase in long term employment in the surrounding area (Hotchkiss, J et al 2003). It must be noted at this point that not all events are successful financially. While focusing on the economic benefits presented by mega sporting events, there are significant financial burdens that such events place on host communities. This financial commitment to events often requires a degree of community assistance through public funding. The external benefits associated with mega sporting events enable this financial assistance to be classified as an investment, with clear reciprocal benefits to the host community (Westerner, H et al 2002). Once the mega-event policy is underway, extra-local interests become increasingly vital to a successful outcome. Hosting modern games requires the authority and cooperation of not only the host city, but other state and local governments and agencies as well. Moreover, the financial demands of the games require support from local public and private sources, but are increasingly dependent on multinational corporations and the government (Burbank, J et al 2002). Several global cities have had their fingers burned by over ambitious sports development plans. Sydney found itself in trouble finding permanent use for Stadium Australia. The Manchester bid, while ambitious, was also realistic. It already had the G-Mix Centre and MEN arena, Old Trafford and Maine Road football grounds. It has added to this the velodrome, an aquatics centre, Sport-city, and the City of Manchester stadium. These facilities are part of the long term regeneration, the aquatic centre has been appropriately sited for the citys three universities; Sport-city is to become one of 10 regional centres of excellence in sport; and the stadium will be used jointly by Manchester City football club and community teams (Anonymous 2002). 5.9 Urban Renewal The Olympic Games are regarded as the worlds most prestigious sporting occasion. They are typical of mega events in that they are transitory, bring short-term international participation and attention and can have long-term consequences for the host city. There is considerable investment in both sporting facilities and the supporting infrastructure, although after the games these then become legacies to the host city.The costs involved in hosting the Games are now so high that host cities can often only justify the expenditure when it is seen as leading to a major programme of regeneration and improvement (Essexs and Chalked, B. 1997). Harvey (1989) has discussed that urban policies to compensate Forde-industrialisation have become more proactive and entrepreneurial often involving some form of interurban competition for jobs and investment. The use of urban spectacles, such as major sporting events, as a strategy for urban renewal are being seen as one of the main products of post-modern society This is also a means by which cities express their personality, enhance their status and advertise their position on the global stage. Urban politics have shifted to ales bureaucratic, more entrepreneurial and autonomous stance (Harvey 1989).An example of these new urban politics is Manchesters Olympic bids of the 1980s and 1990s, in which local government-based decision-making and bureaucratic politics were essentially replaced bay dynamic business leadership (Essex, S and Chalked, B. 1997). For the host cities there is important justification for bidding to stage the Games, particularly in recent years, the stimulus to economic development and urban regeneration. The event can promote economic activity as a result of the jobs created by the vast numbers of tourists visiting the city before, during and after the event. The construction of sports facilities can also play a role in programmes of urban renewal by, for example, introducing new sporting and recreational facilities into previously under-provided areas. On broader scale, preparations for the event can also provide a means of justifying new investment in transport infrastructure and in projects to enhance the citys landscape and physical appearance (Essex, S andChalkley, B. 1997) 5.10 History of Mega events There are several games that are held on a four yearly cycle; these include the Olympics, Commonwealth, and the world cup. Each has grown in stature with more cities bidding for the right to stage them. The information below was extracted from both the Olympics and Commonwealth Games web sites. The first Commonwealth Games were the product of discussions and ideas shared over a thirty year period. John Cooper proposed sports and cultural gatherings for English speaking nations in 1891. In 1911 sport competitions were part of the Festival of the Empire in London, in which athletes from England, Canada, South Africa and Australasia competed (www commonwealthgames.org). The first games in Hamilton Ontario, Canada consisted of six sports, with around 400 athletes from 11 nations. The name of the games has changed frequently. The first four games were known as the British Empire Games. The name was changed to British Empire and Commonwealth Games for the 1954-1962 editions. From 1966 to 1974 the name British Commonwealth Games was used and from 1978 to the present the Commonwealth Games Kuala Lumpur, Malaysia hosted a very successful 1998 edition of the Commonwealth Games. The Queens Baton was carried to the stadium on an elephant and presented to Prince Edward by Malaysias first ever Commonwealth medal winner Kohl Eng. Tong, a bronze medallist in weightlifting from the 1954 games The Olympic Games are steeped in history. Today, the Olympic Games are the worlds largest pageant of athletic skill and competitive spirit. They are also displays of nationalism, commerce and politics. These two opposing elements of the Olympics are not a modern invention. The conflict between the Olympic movements high ideals and the commercialism or political acts which accompany the Games has been noted since ancient times According to legend, the ancient Olympic Games were founded by Heracles son of Zeus. Yet the first Olympic Games for which we still have written records were held in 776 BCE (though it is generally believed that the Games had been going on for many years already). Approximately1500 years later, a young Frenchmen named Pierre de Coubertin began their revival. The revival of the ancient Olympics in 1896 attracted athletes from 14 nations. The largest delegations came from Greece, Germany, France and Great Britain. Winners were awarded a silver medal and an olive branch To conclude the games are steeped in history and are a prestige event for any city to host. They can raise the citys image on the world wide stage, thereby attracting tourism in the future. But an emerging factories they can be a catalyst for urban regeneration, therefore the value of holding the games can be immense to host city, if it is conducted right. 6.0 Case Study Manchester This section will present the facts of Manchester successful bid forth 2002 Commonwealth games. The information is from the City Councils web site, reports and articles. The second part will present from the games legacy web site the current and future planes for Manchester generated from holding the Commonwealth Games. 6.1 The Games After two failed Olympic bids, Manchester took the 2002 Commonwealth Games, although no-one else bid for the. This could be attributed to the failure of Edinburghs attempt to host the games. Manchester City Council and its partners have been developing their approach to the Games for almost a decade. From the early 1990s, building on Manchesters bids to host the Olympic Games, the urban regeneration potential of hosting a major international sporting event has been recognised. Throughout, the issue has not just been about generating jobs alone, but what the event can do for the broader and longer-term regeneration process Prime Minister, the Rat Hon Tony Blair MP stated The Commonwealth Game swill not only be a major sporting event which will be enjoyed by millions throughout the world, but the Games will also showcase both Manchester and Britain. Universally known as the Friendly Games, the Manchester 2002 emblem highlights this theme. It clearly demonstrates the spirit of friendship associated with the Games and will be lasting image of what we all hope will be a memorable sporting occasion (Rat Hon Tony Blair accessed through It was estimated that the games would attract a television audience of1 billion people. This would give marketers a superb opportunity to show off not only their own products, but the city itself. Although spectators packed virtually all sports, despite drizzly conditions there was a downside, too (White B, Et al 2004). The Manchester Games cost far more than budgeted, it was speculated in2001 that they would be cancelled due to funding shortages. In 1995,the Greater Manchester council was to pay nothing for the games. After the successful bid, the council bill was said to be Ãâà £21m. Organisers predicted these costs would be met through television, ticketing and sponsorship revenues. By the end of the games, the council bill was at least Ãâà £73m, resulting in funding cuts for local sporting facilities(White B, Et al 2004). A cost explosion between announcement and event is hardly a new phenomenon. Billed as the Modest Games, Montreal residents were still paying the debt for the 1976 Olympics in the 1990s. For the 1986Commonwealth Games in Edinburgh, newspaper tycoon Robert Maxwell underwrote what amounted to a Ãâà £4m deficit from a Ãâà £27m budget (Sergeant 2002). The delivery of the Commonwealth Games was used to regenerate the East Manchester. East Manchester was home to much of the Citys heavy engineering and chemical industry and many of their workers. In a period of little more than thirty years, starting in the 1960s but gathering pace in the 1970s and 1980s, East Manchester went from being nationally important area of mature industry and settled population to one of the most intense concentrations of deprivation in the country. By the mid, 1990s East Manchester could no longer retain businesses or residents and became one of the UKs most acute test cases for regeneration The 2002 Commonwealth Games in Manchester would generate a total of16,000 jobs that will last from a few months to over 10 years. This is the equivalent of 6,100 gross direct full-time equivalent (FTE) jobs for Manchester of which over a third are additional to the local economy. It was predicted that the Games would bring Ãâà £22m additional expenditure into Manchester, providing the basis for Ãâà £36m for business opportunities generated by trade and inward investment The Sport city and the associated infrastructural development have begun to regenerate the property market in the immediate area. The extension of the Metro link system and commencement of environmental works along of Ashton canal corridor linking the city centre to Sport city have brought forward developments The venues for the different Games events have a viable after use. These enhanced facilities, will be used by national and regional athletes and local and regional communities. Sport city, the Manchester Stadium and the Velodrome, has created new jobs in its sport facilities and associated catering and retail uses. All have after-uses which will generate sufficient surplus to sustain the facilities in the future and bring new sports events to Manchester Manchester is using the Commonwealth Games to show itself off to the world. The city that, more than any other represented the power of manufacturing industry has emerged after decades of decline as an exciting, services-based metropolis. The people of Manchester have volunteered in their hundreds to help make the Games a success. Manchester was backed by Sir Bob Scott, a rare civic entrepreneur who managed to reverse the decline of the citys theatres and persevered after leading unsuccessful bids for the Olympics without being a politician (Sergeant, G 2002). The Manchester model combines elected councils, public support, private enterprise, national funds and entrepreneurial co-ordinatingmanagers. The message for planning and for national spending on infrastructure is that development should be focused where people want it. Funds should go where local people want to spend them, where people know what they want and have sensible business plans to make it work. Market forces cannot work fully in such matters. The best proxy for market is what local people want and is prepared to vote for (Sergeant 2002). The Manchester case shows that growth points have to be built on existing strengths by providing an environment in which people want to live and the facilities to do their jobs. This kind of development can only be generated locally, not from the centre, which is frustrating for ministers and civil servants. Regional government might work. In the absence of civic entrepreneurs, however, it would just be another waste of money (Sergeant, G 2002). Twelve months on after the Commonwealth Games, an initial assessment reveals long term benefits for the City of Manchester. An estimate that6,300 jobs have been generated from the Games is on track and Ãâà £22million has been pumped into the Citys economy through new business opportunities The Commonwealth Games has helped Manchester manufacturers buck the national trend for falling demand. The North West region posted its first increase in output for more than two years, according to the Confederation of British Industrys (CBI) quarterly regional trends survey. The growth was due mainly to new orders to help meet stadium requirements for the games, which concluded earlier this month, but teak production as a whole declined (Parker R 2002). 6.1 Three Years On The area which was once known as the workshop of the world had been in steady decline for the last 30 years. Large scaled-industrialisation had a huge and devastating effect on employment. However, the hosting of the Games and the decision to site the stadium in this area was the catalyst that was needed. This provided the importance of a world event and the focus which would introduce a range of other strategic initiatives to New East Manchester Over the next 15 years New East Manchester is expected to secure over Ãâà £2 billion in public and private funding. The momentum gained from the investment in world class sporting facilities at Sport-city presents a new image to the commercial world. There has been a quantum shift imperceptions of the area from current and prospective residents and investors. The New Business Park development is expected to create over 6000 jobs. The development of a new retail centre, four star hotel and the new housing developments are expected to create 3,800 jobs for the people of East Manchester Manchester City Football club, as the new resident in the City of Manchester stadium, is drawing nearly 40,000 people to the streets of East Manchester for each of its home games. In the summer of 2005concerts by U2 and Oasis enticed over 360,000 music fans. Canal side homes and developers are bringing affordable contemporary design to the housing market. Open top tour buses are starting to bring visitors and tourism to an area of the city which had rarely been frequented by those beyond the local community Investors find a revitalised landscape and business opportunities on the doorstep of one of Europes most popular economic destinations. There is still a huge amount of work to be done; complacency is not on anyones agenda but without the impetus provided by the Games, investment on this scale could not have been secured The use of Ãâà £6.2m of Government Single Regeneration funds matched toe further Ãâà £12m of other public and private funds, paved the way for the delivery of a unique regional programme aimed at ensuring that businesses and in particular disadvantaged communities benefited from the hosting of the Games in Manchester The Commonwealth Games Opportunities and Legacy Partnership board was established as a regional board for managing the Legacy of the Games. Made up of senior managers from key organisations across the Northwest, business, sport, arts and cultural interests were represented alongside local government agencies to promote the benefits to the wider region The role of the volunteer may not have changed but the event managed to attract those who had not considered offering their individual talents in this way before. The huge success of the volunteer programme has resulted in the setting up of the Post Games Volunteer Project in 2003.Games Volunteers have responded to requests for support from organisations across the region and continue to perform a number of roles at major events In 2005 there are over 2000 volunteers on the database taking part in aide range of events including the Salford Triathlon, the Great Manchester Run and the World Paralympics event. The project was mainstreamed into Manchester City Council in August 2005 with the launch of Manchester Event Volunteers Over 300,000 visitors each year are now expected as a result of the positive image of the Games. The ability of major events to deliver social and economic benefits across the region has led to the drawing up of a Five Year Regional Events Strategy by the North West Development Agency (NWDA) in 2004. The tourism industry in the region has undergone a complete restructure The city and the region will continue to maximise the opportunities resulting from hosting the third largest sporting event in the world. The London 2012 Olympic team have credited Manchesters success and legacy with underpinning their successful bid in 2005 7.0 Analysis of Manchester This section of the paper will review the case study and compare and analysis it with the literature review and the appendices. This section will focus mainly on the economic advantages to Manchester that have been gained through hosting the 2002 Commonwealth Games. The hosting of any Mega event is steeped in history and tradition. Thesis of vast economic cost to the host city; if this is not used for part of a long term strategy then it is a drain on resources. Cities have hosted games in the past, to be still repaying the debt now. The last city to host the games is an example of what financial disaster can develop from over stretching resources. Therefore with the cost and the tradition of the games at risk, it is imperative that when they are awarded the host city can deliver their promises (5.1, 5.2, 5.10 appendix 4). Being awarded the games is both an honour and a great responsibility to the host city.The tradition of the games must be honoured and upheld, throughout the planning and hosting of the event. Therefore the planning and the resources required must be obtainable, practical and actionable. It after the bid is accepted that the real work commences(5.1, 5.2, 5.10 Appendix 3). Manchester bid for the 2002 Commonwealth Games after two unsuccessful bids for the Olympics, through the failures they had started to build a business plan capable of holding a Mega Event. Although there was at first speculation that Manchester got awarded the games because no one else bid, the bid still had to be structured and viable. If the Commonwealth games committee had not believed the city could host the games they would not have been awarded it. The information they had acquired through the failed bids allowed them to generate a successful bid capable of staging a Mega event. This bid was to be used a catalyst for urban regeneration (Case Study, 5.2, 5.3, 5.9, appendix 1 4). The games were named the Friendly Games, attracting support from the local residents, businesses and the government, including the Prime Minister. This demonstrates the importance of political as well as local backing for such an endeavour, which Manchester obtained through its planning of the games. This strategy was used in the marketing; the games were for the people (Case Study, 5.2, 5.4, 5.9 appendix 4). The games were predicted to attract a large television audience around the world as well as spectators to the events. This is ideal an ideal marketing and sponsorship opportunity for Manchester, to raise their profile as a world city. Manchester displayed itself as a renewing city capable of being on the world stage as a major player(Case Study, 5.4, 5.5, 5.6 5.7). The Games over stretched their budget, this at one point put the games in jeopardy, although this would have led to a waste of the resources already utilised. Through attracting further funding and the television rights and sponsorship, the situation was averted. Other host cities of Mega events have had the same scenario, although Manchester overcame its financial problems. Sponsorship has helped to reduce the deficit (Case Study, 5.2, 5.5 appendix 2). Unemployment in the City was rising in the deprived Eastern area. The decline of the British manufacturing industry had a profound affection this area, which was reliant on this type of commercial activity. The games would be used to address not only short term unemployment but create permanent jobs for the future. Unemployment in the city has fallen since hosting the games (Case Study, 5.8, 5.9 appendix 5). The planning team was led by a civic entrepreneur, who utilised his knowledge in selecting a team of individuals who could plan for the games. This took the emphasis away from being political, but included the local council, national government and agencies to compile the bid and the resources required to host the event. This plan involved the entire local people who had an interest in both the area and the games(Case Study, 5.3, 5.8 appendix 3). Both the early pointers from one year after the games and the current situation are indicating that the games were very successful, both in the hosting of them and in urban regeneration. The legacy from the games has reversed the trend of economic decline in the area. This is demonstrated by the regeneration of an industrial area of the city, which is attracting both business and residential development (Case Study, 5.8, 5.9 appendix 5). Manchester is still expecting long term economic growth as a legacy from the games and the urban regeneration that was part of the strategy from hosting the event. They are predicting further investment into the city from both business and government sources. This growth is in the targeted areas, providing employment and housing for the people of Manchester Individual residents are benefiting from the legacy of the games (Case Study, 5.8 5.9). The sporting venues were designed not only to host the games, but also for the long term benefit to the community.The city of Manchester stadium is now the home ground of Manchester City football club, attracting supporters into the area, which has further added to the regeneration of the east of the City. The new sporting facilities are attracting sporting talent into the city. This is fully utilising the venues and the infrastructure that was put in place for the games. The resources are repaying their initial investment (Case Study 5.3,5.4 5.8). Tourism not only increased when the games were on, it is still growing. The city predicts further growth in tourism, which in turn will continue to fuel the growing economy in the area. This tourism will bring in further economic growth for local businesses. They are hosting variety of events which will attract audiences from all over the country to the venues that were used for the games (case study 5.3, 5.4 5.8). The games have successfully involved local residents. This has reinforced the message of the peoples games. The games were for local residences to show off their city, and welcome the competitors and the worlds media. A large number volunteered to assist with games, however there is still over 2000 volunteers on the data base that help the city with events today (Case Study, 5.2 5.9). Although the success of the games is discussed in economic terms other factors should be considered. Manchester hosted the largest ever Commonwealth Games with 5,000 athletes from 72 nations competing for Gold medals. These athletes were accommodated by the city, with the facilities attracting competitors from all over the world. This promoted the capabilities of the city on a global level (Case Study,5.2 and appendix 5). The hosting of the Manchester games is widely accepted as one of the most successful Mega events in recent years. This has an affect on other potential bidders for mega events; this has led to other Cities bidding for Mega events. From the confidence gained from Manchester, London has bid, amongst great competition from global cities and been awarded the 2012 Olympic Games (Case study, 5.3 appendix 5). When the case study is compared to the mission statement for the Manchester 2002 Commonwealth games, their objectives have been reached. The original aims and objectives were for the friendly successful games, that will leave a legacy of new sporting facilities and social, physical and economic regeneration and to set a new benchmark for hosting international sporting events in the UK have been achieved(Case Study appendix 4). 8.0 Conclusion and Discussion Manchester has demonstrated that using a Mega event as an urban regeneration catalyst can not only increase economic activity in the short term, but can lead to economic growth in the future. This is not the only success factor from the games. Manchester had gained experience of funding and bidding for Mega games through their two unsuccessful Olympic bids. This had given them the insight into what level of planning was required and the resources needed to host the games. With this knowledge they were able to construct a bid that was capable of hosting the games. Although it was argued that they were the only bidders, without careful planning and resources they would not have been awarded the games. Therefore their bid was successful though their fastidious planning. This should be noted as the first success from the games. The city successfully upheld the tradition of the games, they were known as the friendly games which was embraced by the citizens of Manchester. The 2002 Commonwealth games were the largest ever, this very factor points to the success of the games. Manchester not only obtained the backing of local council, it acquired national backing, through involvement and backing of the government. This event would be prestigious to both the city and teak. Although the budget for the games ran over, Manchester gained further backing to allow them to go ahead. It appears that were other cities have failed cost wise by leaving long term debt; Manchester acquired grants and sponsorship to enable them to proceed. The area that was targeted for urban regeneration was in economic decline. The construction of the new facilities and hosting the games addressed the short term unemployment. The continuing use for the venues has increased economic growth in the area attracted new businesses and housing. This has reversed the long term decline in the eastern area of Manchester. Manchester saw the benefit of building new facilities for the community to use after the event. The prolonged life of these buildings the host cities can benefit long after the games are finished. This is vital to the regeneration of the area, and can justify the costs involved in hosting the games. The legacy from the games expected to last for quite a number of years. This factor is vital for the continuing growth of the area. The continuing functions of the new sporting facilities will maintain the economic growth. By attracting people into the city for these facilities will increase the cash flow to local businesses adding to the regeneration. The local council has maintained the interest of local residents during and after the games. There are still a number of locals committed to donating their free time for the benefit of the city. This commitment is a lasting legacy from the games. The success of Manchester has been underpinned by the successful bid by London for the 2012 Olympic Games. London looked at the success of Manchester, and put forward a bid to host the games. The feel good factor from the success of the games was shared throughout the UK. The games cannot be viewed in isolation of the sporting stage, there is the build up to the bid, the planning of hosting the games and the long-term value they van add to the city. All these factors make up a successful mega event bid; Manchester has succeeded on all these factors. Manchester has succeeded in hosting the most successful Commonwealth games ever and regenerating a run down part of the city. Using the games as a catalyst for urban regeneration has led to economic growth for the city during the games, and more importantly continued economic growth as a legacy. Manchester has looked at an area of its city that was is decline, planned how to reverse the trend, and used a public stage to implement change. This has attracted new business and housing onto the area as well as generating increased income for the existing business. This has not only successfully regenerated the east of the city; it has attracted tourism to the whole of the city. It can be concluded from this paper that Manchester as a city has successfully used the Commonwealth Games as a catalyst for urban regeneration. 9.0 Bibliography 9.1 Books Bell, J (1993) (2nd Edition) Doing Your Research Project Open University Press, Buckingham Buzau, T. (1995) (Rev end) Use Your Head. BBC Books, London Brassington, F and Pettit, S (2003) (3rd Edition) Principles of Marketing Prentice Hall, Financial Times Publishing, UK Cresswell,J. (1994)Research Design (Qualitative And Quantitative Approaches) Sage publications, London Harvey, D. (1989) The Urban Experience Blackwell Publishing, Oxford. Howard D. and Crompton, J (1995) Financing Sport, Fitness Information Technology, Morgantown. Greenberg, J and Baron, R. (2003) 8th edition Behaviour in Organizations Understanding and Managing the Human Side of Work Prentice Hall Groucutt, J. et al (2004) Marketing Essential Principals and New realities Kogan Page, Great Britain Johnson, G Scholes J (2004) (6th Edition) Exploring Corporate Strategy Prentice Hall, Hemmel Hempstead. Kotler, P et al (1993) Marketing Places: Attracting Investment,Industry and Tourism to Cities, States and Nations, Maxwell MacmillanInternational, New York Law, C. (1993) Urban Tourism: Attracting Visitors to Large Cities Mansell Publishing Ltd, New York Lynch, R (2003) Corporate Strategy Prentice Hall, Financial Times Publishing, UK Moutinho, L. and Witt, S. (1994) Tourism Marketing and Management Handbook Prentice-Hall, New York Mullins, L (2005) (7th Edition) Management and Organisational Behaviour Prentice Hall, Pearson Education, Edinburgh Roberts, K (2004) The Leisure Industries Palgrave MacMillan, Basingstoke Saunders, M. Et al (1997) Research Methods For Business Students Pitman Publishing. London. Torkildson, G. (2005) (5th Edition) Leisure and Recreation Management Routeledge, Oxon Wass, VJ and Wells P. (1994)Principles and Practice in Business and Management Research Pitman Publishing. London. 9.2 Journals Anonymous (2002) The Manchester Games: Regenerating a City as Well as UK Sport The Guardian. Manchester (UK): Jul 25, 2002 Borland, J andMacdonald, R (2003) Demand for Sport Oxford Review of Economic Policy, Oxford: Winter 2003Vol.19, Iss. 4; Burbank, J et al (2002) Mega Events, Urban Development, and Public Policy The Review of Policy Research, Fall 2002 v19 i3 Hamilton, L. (1997), Sporting events and place marketing: a meansfor generating tourism in Victoria, Australia Conference Proceedings,5th Congress of the European Association for Sport Management,September 1997. Hotchkiss, J et al (2003) Impact of The 1996 Summer Olympic Games onEmployment and Wages in Georgia Southern Economic Journal, Jan 2003 v69i3 Miyazaki, A and Morgan, A (2001) Assessing Market Value of EventSponsoring, Corporate Olympic Sponsorships Journal of AdvertisingResearch, Jan 2001 v41 Parker, R (2002) Games help Manchesters companies counter trend Supply Management London, Aug 22, 2002Vol.7, Iss. 17 Roy, D and Cornwell, T (2003) Brand Equitys Influence on Responsesto Event Sponsorships The Journal of Product and Brand ManagementVol.12, Iss. 6/7 Sergeant, G (2002) Manchester Can Save us from Gridlock The Times, London (UK) Aug 2nd, 2002 Westerner, H et al (2002) Key Success Factors in Bidding forHallmark Sporting Events International Marketing Review London:2002Vol.19, Iss. 2/3; 9.3 Reports Essex, S and Chalked, B. (1997) Olympic Games: Catalyst of Urban Change Department of Geographical Sciences, University of Plymouth Forecast (2001) The 11th Report of the Tourism Forecasting Council Tourism Forecasting Council, February 2001 White B, Et al (2004) Manchesters 2002 Commonwealth Games Post Games Report
Sunday, May 24, 2020
The Adventures Of Huckleberry Finn By Mark Twain - 1375 Words
Becoming Of Age It is a known fact that children struggle to become adults. The teen years are some of the most difficult, in which people are faced with new found responsibilities and authority, not to mention the years spent growing and maturing physically. Teenagers are stuck in an inbetween state where they must learn who they want to become and what they want to be when they grow older. The same is true for Huckleberry Finn, from the book ââ¬Å"The Adventures of Huckleberry Finnâ⬠by Mark Twain. This is a book that was written in a time of great confusion over moral codes and standards. It was a world split in half by two different worlds of people; those who opposed, and those who promoted slavery. It was also a world of religion, a worldâ⬠¦show more contentâ⬠¦More than that, he has no idea who he wants to become. The widow that houses him seems nice but she is too religious and would never survive outside of her good Christian bubble. Huckââ¬â¢s father is an abusive drunk tha t only knows how to fist fight and cuss like a sailor. Heââ¬â¢s unwilling to be like the wealthy because they are simply too uptight but he also sees the contrast in his father. He seems to want something in between. Once, while thinking about such things, Huck states, ââ¬Å"I didn t see how I d ever got to like it so well at the widow s, where you had to wash, and eat on a plate, and comb up, and go to bed and get up regular, and be forever bothering over a bookâ⬠(6). That life of dormant cleanliness just doesnââ¬â¢t cut it for Huck. He wants adventure and drama. Despite this want for the unknown he does cling to some stability, seen in how he keeps his friend Jim with him in order to have something in his life he can rely on. Thereââ¬â¢s no one in his life that has both stability in friends and a life of thrilling enterprise. Yes, Huck does want to grow and progress in his life, but he struggles to find someone who he wants to be like. The second point that helps define how ââ¬Å"The Adventures of Huckleberry Finnâ⬠is about coming of age is how Huck endeavors to understand why he is helping Jim. Jim is an escaped slave and everything he has ever been told indicates that under no circumstances should Huck ever help such a man, but Huck is
Monday, May 18, 2020
Cyber Bullying A Deep Seated Psychological Problem
Cyber Bullying Introduction Cyber bullying among teen occur when the teenagers harms or harass their peers over the information technology network. Cyber refers to any form of information technology and is not limited to social networks such as Facebook, blogs, twitter, SMS. It is important to note that an action can only be considered as bullying if it is repeated and conducted deliberately to harm or harass the victim. This paper seeks to argue that cyber bullying is a deep-seated psychological problem whose cause should be analyzed and the effects corrected. Cyber bullying includes acts of harassment, humiliation, or attacks on other people using information technology. The cyber bullies are interested in intimidating, controlling or manipulating their victims into conceding defeats, or carryout out specific illegal activities failure to which they will be humiliated. In most cases, cyber bullies seek to humiliate their targets publicly over the internet, or through cell phones and or web cams. Cyber bullies aim to humiliate their victims in the most awkward way and might use personal information such as messages, or pictures. These are sent online or as text messages to many people with the aim of exposing their victims and embarrassing them (Aisha 207-207). Causes of cyber bullying Cyber bullying has many causes. The
Wednesday, May 13, 2020
India Is The Heart Of Asian Culture Essay - 2346 Words
Everyone knows that India is the heart of Asian culture. Its religions form the special cultural environment and also provide the unique art contents. Although India art is always a typical example for Asian art, it also contains many western elements because of the interaction with western countries in the past centuries. In other words, India art could represent a combination of the East and the West in an implicit way. At St. Lawrence University where western culture is dominant, school is trying to improve the global communication by recruiting more international students. In order to create the involvements of different culture at St. Lawrence University, I propose to curate an art exhibition of Indian art with the topic of pluralism and the interaction with the west in India. The whole exhibition will have three sections. I plan to arrange the sections by the chronological order, which shows people how western culture influent the style of Indian art through time. The first section will be the religions art derived from the origin of Indian culture, such as divine image in the temple and Jain paintings. This section will occupy the lobby area because lobby area is a place where audiences will first visit, and it can let audiences have a first impression of traditional Indian art. For the two exhibition rooms, I will use the large exhibition room to exhibit the Christian art in medieval India and the works of art that depict the British colonial period and partition.Show MoreRelatedEpidemiological Assessment Essay1564 Words à |à 7 Pagescountries like India, Taiwan, Canada etc. where Tech sector is a major employer. The prevalence of computer related health problems is high among IT professionals. In a cross sectional study of software professionals in Mumbai, 90% of the participants had some type of computer related morbidity. 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This view falls in line with the issue brought up by Childs andRead MoreAsian Cuisine1338 Words à |à 6 PagesUpon coming across my decision on what my paper would be about, it was very evident that I would be discussing the Asian cuisine, due to me often watching a clips on YouTube of them eating live octopus, squid or fish. It amazes me to see some of the things they eat and how they eat it. In their tradition, it is polite to slurp your food while eating. It lets the chef know you are enjoying it or they prepared it just right. Food is very important to them, when they are walking on the street oftenRead MoreMy Family History : Pakistan1030 Words à |à 5 Pages Belonging from any culture is significant value in our lives. As I have been growing up, I have noticed that my entire background has influenced in who I am. My family history, First of all, is present in my values, my personality because they were the first who teach me how to take my first steps in life. 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The question remains, will Starbucks be able to thrive in a tea driven China? Demographics of a changing Asian society and creative Starbucks strategies suggest that this is possible. Starbucks is a well-oiled business engine that is striving to make China its second home market (Starbucks, 2012). The changes that have to be made will be in their target demographicRead MoreHealth Promotion Among Asian American People873 Words à |à 4 PagesHealth Promotion Among Asian American People Asian Americans with no other ancestry comprise 4.8% of the U.S. population while people who are Asian alone or combined with at least one other race make up 5.6% As of 2012, Asian Americans had the highest educational attainment level and median household income of any racial demographic in the country, and in 2008, they had the highest median household income overall of any racial demographic. Despite holding the highest educational attainment level
Wednesday, May 6, 2020
The Strength of Competitive Analysis - 905 Words
OUTLINE INTRODUCTION: Competition Theories Compete It is never doubted by academic circles and business environments that the strength of competitive analysis, if not the top, is one of the most important critical success factors in creating and managing marketing strategies. The way a business adapts to competitive environments, characteristic of its focus being self-centered, competitor-centered, customer-driven or market driven (Day and Nebugandi, 1994), will define its place in the complex marketing arena. However, different theories of competition seem to compete in offering better explanations for key macro and micro phenomena. In this paper, we attempt to review the different perspectives on The Comparativeâ⬠¦show more contentâ⬠¦Thus, firms observe competitive advantages and disadvantages, where the parity state belonging to static command markets are never observed. As seen in Figure 1, CATC suggests that, firms have to manage and optimize resources, tangible and intangible, in order to gain comparative advantage over their competitors. Comparative advantage provides the firms to gain market positions that possess competitive advantage which will aid the firms in reaching their absolute goal: superior financial performance. The arrows depict a continuous marketing management process that fit with the dynamic nature of CATC competition. A COMPARISON: CATC Neoclassical Theory of Perfect Competition (NTPC) One might summarize that CATC differentiates itself from the classical view by the following four qualifiers: innovative, bountiful, high quality and rich diversity. Table 1 illustrates the differences between the two theories according to ten major variables. The only similarities between CATC and NTPC are that they both accept the firms as input combiners and humans as motivated by self-interest. (Deligà ¶nà ¼l and Ãâ¡avuà ¾gil, 1997) As the neoclassical theory translates as perfect competition with homogeneous firms, resources, consumer preferences and products, the firms objective is to maximize profit and the role of management is to only implement the production function. In this static market, the resources are onlyShow MoreRelatedValue Chain Analysis : A Competitive Strength Of The Organization1527 Words à |à 7 PagesValue chain analysis describes the activities within and around an organization, and relates them to an analysis of the competitive strength of the organization. Therefore, it evaluates which value each particular activity adds to the organizations products or services. This idea was built upon the insight that an organization is more than a random compilation of machinery, equipment, people, and money (Tallon, 2011). 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